Sr. Director, National Accounts- Grocery West in Grand Rapids, MI at Keurig Dr Pepper

Date Posted: 1/10/2020

Job Snapshot

Job Description

The Senior Director of National Retail Sales – Albertsons West drives strategic leadership of multiple functions within the customer focused team. The Senior Director has direct accountability for seven (7) National Account Executives, one (1) Sales Analyst, and one (1) Sales Coordinator located in California reporting to VP-GM Grocery West.  This role is responsible for delivering the full portfolio of Keurig Dr Pepper (KDP) products to the customer, promoting effective customer relationships, partnering with key individuals at all levels within the customer organization, gaining a full understanding of the customer’s needs, anticipating changes in the business environment and further establishing KDP as a leader in the eyes of the customer.  This role collaborates with the KDP management team to establish a growth platform, identifying business opportunities, setting and communicating priorities and coordinating appropriate resources to achieve desired results.

What we are seeking:  

  • Seasoned Senior Director of Sales looking to join an exciting company with a strong culture based on innovation, collaboration, and winning the right way in the marketplace.  
  • A leader who wants to progress their leadership skills, mentorship skills, develop sales teams, and hone their sales and financial competencies. 
  • Prior national customer focused team sales leadership experience with Consumer Packaged Goods (CPG) companies.

What you will do: 

  • Contribute to the development of the Annual Operating Plan.
  • Oversee cross-functional customer focused team to ensure customer revenue and profitability are maximized.
  • Lead existing and development of forward-looking Keurig Dr Pepper sales strategy for the customer.
  • Lead the implementation of sales strategy to deliver identified sales Key Performance Indicators (KPI’s).
  • Build and implement key customer strategies to attain volume growth targets and achieve category objectives, build market share, expand distribution, and ensure retail prominence at all customers.
  • Develop sales talent with capabilities to deliver against future and current requirements. 
  • Lead and negotiate sales contracts that drive profitability and sales growth for Keurig Dr Pepper.
  • Highlight risks and opportunities for generating revenue and profitability growth.
  • Participate as a member of the leadership team for the Grocery West Sales Team.
  • Develop and permeate high level customer relationships with senior leadership at all customers.
  • Partner with internal brand and category teams to develop strategic decisions on portfolio management.
  • Improve processes, procedures and efficiencies related to customer business, customer service, and supply chain, by working cross-functionally. 
  • Foster an environment that empowers the account team with responsibility and the authority to achieve goals, as well as holding each member accountable for the attainment of those goals.
  • People leadership: serving as one of the site’s most senior management leaders you will be responsible for setting positive work culture, managing and maximizing talent, performance management, communications and building team culture to ensure high performance results.


What you must have: 

  • Bachelors degree in Business Administration, Marketing, or related field; MBA a plus.
  • At least 10 years sales experience within Consumer Products industry with progressive career experience to senior level roles inclusive of people leadership over a customer focused sales team.
  • Strong financial acumen and understanding of key business drivers for customer and KDP.
  • 5 years strategic sales leadership experience with a customer-focused team in grocery channel with CPG and/or small appliance manufacturers.
  • Proven success developing, retaining, and leading a sales organization. 
  • Exceptional sales skills including negotiation, conflict management, account management, account penetration, strategic selling, category management, sales forecasting, and leading edge sales strategies.
  • Strong demonstrated track record of goal achievement with high integrity. 
  • Ability to uphold safety standards, identification and implementations of continuous process improvement processes.
  • Ability to lead according to our company values and follow Keurig Dr Pepper policies and procedures.
  • Position will be located in California and travel will be approximately 50%.

Company Overview & EEO Statement

Keurig Dr Pepper (KDP) is a leading coffee and beverage company in North America with dual headquarters in Burlington, MA and Plano, TX, with annual revenue in excess of $11 billion. KDP holds leadership positions in soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. The Company maintains an unrivaled distribution system that enables its portfolio of more than 125 owned, licensed and partner brands to be available nearly everywhere people shop and consume beverages. With a wide range of hot and cold beverages that meet virtually any consumer need, KDP key brands include Keurig®, Dr Pepper®, Green Mountain Coffee Roasters®, Canada Dry®, Snapple®, Bai®, Mott’s® and The Original Donut Shop®. The Company employs more than 25,000 employees and operates more than 120 offices, manufacturing plants, warehouses and distribution centers across North America.

Benefits built for you: Our people are the heart of our business, which is why we offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development while ensuring you feel valued, inspired and appreciated at work.

Keurig Dr Pepper Inc. is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper Inc. recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sex, sexual orientation, gender identity, gender expression, age, disability, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law. EOE Minorities/Females/Protected Veterans/Disabled

Candidates must be able to pass a background check and drug test, as applicable for the role.