Digital Insights and Strategy Advisor
Rogers, AR Job ID 115306 Job Category Sales Job Level Manager Position Type Full-TimeJob Overview:
Keurig Dr Pepper (KDP) is looking for a highly motivated, analytically minded storyteller to join its Analytics & Category Team as the Digital Insights Advisor for Walmart Beverages.
The KDP Analytics & Category team plays a valuable role by providing strategic, consultative guidance to deliver growth across emerging brands and categories. Our goal is to become experts in the category & competitive environment, strategic partners internally & externally, and champions of innovation & assortment optimization.
The ideal candidate is a proactive thought leader who thrives in white space, can influence across functions, and is energized in a fast paced and changing environment.
What you will do:
- This role will serve as a Digital ‘Advisor’ to Walmart that is responsible for driving eCommerce strategy that will deliver growth for Walmart Beverages (D95)
- Develop and cultivate business relationships with Walmart Omni Merchandisers, Merchant Teams, Walmart Marketing and Walmart Connect that reflect KDP as best in class strategic partner for insights and strategy planning
- Serve as the expert on all things eCommerce Beverage Category, with function including but not limited to:
- Business Performance
- Establishing Relevant Sales Tracking & Reporting
- Market Share & Competitive Tracking
- Content Quality Score Tracking & Recommendations
- Analyze Adobe Analytics & Recommendations
- Creating Best In-Class Shopping Experience
- Quarterly Site Planning
- Providing Item Recommendations for Events
- Core and Enhanced Content Best Practice Enforcement
- Custom Research & Walmart.com Testing Recommendations
- Recommendations For App Development and Maintenance
- Case Building for Walmart.com Testing
- Implementation of R2D2 Rules & Item Attribution
- Business Performance
Requirements:
- Bachelor’s Degree required
- A minimum of 4 years of business experience in Consumer-Packaged Goods (CPG) with a focus on sales, category management, market research, business analytics and/or shopper insights
- Prior experience with Walmart / Sam’s Club buying teams highly valued
Company Overview:
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