Associate Manager, Social Intelligence

Associate Manager

The Associate Manager, Social Intelligence, is responsible for building out the company’s social media listening and operations program. Working with iconic brands like Keurig, Dr Pepper, Green Mountain Coffee and Snapple, you will be responsible for defining, developing and implementing analytics and insights to capture, analyze and translate social data into actionable business opportunities. This role will report to the Senior Manager, Social Intelligence & Operations at KDP.

Location: Frisco, TX  

KEY RESPONSIBILITIES:

• Partner with internal customers to work through unique business questions to help our brands understand how social data can help measure sentiment, awareness, and improve performance. You’ll be an expert at understanding what is being said about our brands and identifying potential risks, opportunities, and cultural moments to pursue.
• You’ll write Boolean queries for social listening topics, interpret data to measure against organizational objectives, and tell stories with data, presenting learnings in a cohesive and visually compelling manner.
• You’ll oversee and manage the social marketing technology, acting as the hands-on, internal resource and domain expert. This will include actively working through improvements to the social marketing technology, training other internal team members on how to use the technology and being the go-to resource for the reporting across platforms.
• Partner with platform team to continue to enhance workflows, reporting dashboards, and monitoring alerts.
• Create dynamic visualizations to synthesize and leverage data across a variety of sources.
• Lead the social intelligence-driven storytelling efforts, coordinating with PR/earned, social, and brand teams to gather the right information.
• Stay ahead of trends through social listening and produce actionable insights for our brand partners, including the identification of influential voices, content, and other social conversation where brands can authentically participate.

• Salary Range: $70,500 - $115,000
• Benefits, subject to election and eligibility: Medical, Dental, Vision, Disability, Paid Time Off (including paid parental leave, vacation, and sick time), 401k with company match, Tuition Reimbursement, and Mileage Reimbursement
• Annual bonus based on performance and eligibility
• It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

The right candidate will be deeply fluent in the social media intelligence landscape and comfortable working daily within social listening and reporting platforms. They will bring a strong point of view on how social data can be structured, analyzed, and translated into clear insights for brand, marketing, and communications partners.

• BA or BS (Marketing, Public Relations, Online Journalism, New Media, or related field) Degree preferred, or equivalent combination of education, training, and experience
• 3+ years of social media, marketing, communications, or public relations experience

• Live in social listening and reporting tools such as Sprinklr, Brandwatch, NetBase, Sprout Social, Memo, and Khoros, using them to monitor conversation, pull data, and build recurring and ad-hoc reports
• Confidently pull, analyze, and synthesize social listening data to help teams understand what is being said about our brands, why it matters, and what actions to take
• Partner closely with brand, marketing, and communications teams to translate social conversation into actionable insights tied to campaigns, launches, and brand health
• Stay current on platform changes, emerging channels, and shifts in online behavior that impact social data quality and interpretation
• Bring a curious, analytical mindset with strong storytelling skills—able to turn complex datasets into clear, concise narratives that resonate with non-technical stakeholders

Keurig Dr Pepper (Nasdaq: KDP) is a leading beverage company with more than 150 owned, licensed and partner brands that meet a wide range of needs and occasions. Our North American refreshment beverage business holds leadership positions across carbonated soft drinks, water, juice and mixers with a portfolio of iconic brands such as Dr Pepper®, Canada Dry®, Mott’s®, A&W®, Peñafiel®, GHOST®, 7UP®, Snapple®, Clamato® and Core Hydration®. Our global coffee business spans more than 100 markets and includes the leading Keurig® single‑serve brewing system in the U.S. and Canada, along with powerhouse brands such as Peet’s, L’OR and Jacobs, and other regional coffee leaders. Our more than 50,000 employees aim to enhance the experience of every beverage and coffee occasion while making a positive impact for people, communities and the planet.

We strive to be an employer of choice, providing a culture and opportunities that empower our team to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.

Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation and growth. Will you join us?

Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

A.I. Disclosure: 
KDP uses artificial intelligence to assist with initial resume screening and candidate matching. This technology helps us efficiently identify candidates whose qualifications align with our open roles.  AI does not make hiring decisions; all decisions throughout the hiring process are made by talent acquisition team members.  If you prefer not to have your application processed using artificial intelligence, you may opt out by emailing your resume and qualifications directly to kdpjobs@kdrp.com in lieu of clicking Apply. Please include the job title and location or Job ID # in the email subject line in order for your email application to be considered.