Winter 2025 Co-op – Social Content
Burlington, Massachusetts Job ID 103753 Job Category Marketing Job Level Individual Contributor Position Type Full-TimeWinter 2025 Co-op – Social Content – Burlington, MA
As a Winter 2025 Co-op – Social Content in Burlington, MA at Keurig Dr Pepper (KDP), you will support the Keurig Systems Content team driving content development for social media platforms including TikTok, Instagram, Pinterest, YouTube and Facebook. In this role, you’ll live at the intersection of communications strategy and creative content, partnering with top names in the media and communications industry to permeate culture and deliver creative content through to execution and measurement. The person who will be successful in this position is motivated to make an impact, highly creative, an exceptional storyteller, curious and passionate about social media, pop culture and coffee.
Shift/Schedule:
- The KDP 2025 Co-op Program will run from January 6 – May 23, 2025
- Full-time; 40 hours per week
- Monday-Friday
- 8:00am until 5:00pm
- Hybrid
As a Co-op you will:
- Develop innovative and engaging content concepts aligned with brand messaging and campaign goals across multiple social media platforms.
- Execute content production, including graphic design, video creation, copywriting, and multimedia assets, ensuring quality and consistency across all channels.
- Monitor emerging social media trends, platforms, and user behaviors to identify opportunities for creative content strategies that align with brand goals.
- Analyze social media performance metrics to assess content effectiveness, optimize future strategies, and provide actionable insights for continuous improvement.
Elements of the KDP Co-op Program include:
- Engaging and partnering on innovative projects to gain experience in a challenging, cross functional team environment
- Participate in meet & greets and lunch & learns with KDP executives and other organization leaders
- Receive professional development training such as networking, professional skills development and presenting
- Be paired with a mentor to enhance your knowledge of other parts of the business and build your network
- Complete a project from start to finish and present it and your takeaways to your team, department vice president and other KDP stakeholders
Requirements
- Must be an undergraduate currently enrolled in a full-time academic program from an accredited college or university, majoring in Marketing, Advertising, Communications, Design or another related field
- Available to work 40 hours per week (M-F, 8am-5pm)
- Excellent organizational skills and attention to detail with a demonstrated ability to manage multiple projects, prioritize requests, and meet deadlines
- Strong communication skills including excellent listening, written, and verbal abilities
- Ability to work cross-functionally, be independently driven, and a self-starter
- Deep knowledge and understanding of social media platforms, specifically TikTok and Instagram
- Basic understanding of creative tools including Adobe Creative Suite (Illustrator, Photoshop, After effects, Premiere Pro, Final Cut) and video editing software a plus
Please note: This position is limited to persons with permanent right to work in the United States.
We incorporate HireVue, an automated interview tool, into our campus recruitment process. Please visit this link to learn more about HireVue and how to prepare. *We recommend checking with your campus career center for additional preparation resources such as InterviewStream, Big Interview and more.
Company Overview
Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?
We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.
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