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Summer 2025 Co-op – Digital Marketing, CRM

Burlington, Massachusetts Job ID 103764 Job Category Marketing Job Level Individual Contributor Position Type Full-Time
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Summer 2025 Co-op – Digital Marketing, CRM – Burlington, MA

As a Summer 2025 Co-op – Digital Marketing, CRM in Burlington, MA at Keurig Dr Pepper (KDP), you will join the Keurig.com consumer relationship management team for a Co-op that gives hands-on experience with a best-in-class CRM system. Apprentice under the Manager of CRM sending campaigns that drive results and build relationships.


Shift/Schedule:

  • The KDP 2025 Co-op Program will run from July 9 - December 5, 2025
  • Full-time; 40 hours per week
  • Monday-Friday
  • 8:00am until 5:00pm
  • Hybrid

As a Summer Co-op you will:

  • Execute promotional CRM calendar for Keurig.com including, building, testing and scheduling promotional emails
  • Execute subject line and preheader testing for promotional emails
  • Competitive Benchmarking against other programs and active swipe libraries
  • Conduct miscellaneous reporting projects related to email and push/inbox sends
  • Execute ad hoc sends

Elements of the KDP Co-op Program include:

  • Engaging and partnering on innovative projects to gain experience in a challenging, cross functional team environment
  • Participate in meet & greets and lunch & learns with KDP executives and other organization leaders
  • Receive professional development training such as networking, professional skills development and presenting
  • Be paired with a mentor to enhance your knowledge of other parts of the business and build your network
  • Complete a project from start to finish and present it and your takeaways to your team, department vice president and other KDP stakeholders

Requirements

  • Must be an undergraduate currently enrolled in a full-time academic program from an accredited college or university, majoring in Business, Marketing or another related field
  • Available to work 40 hours per week (M-F, 8am-5pm)
  • Excellent organizational skills and attention to detail with a demonstrated ability to manage multiple projects, prioritize requests, and meet deadlines
  • Strong communication skills including excellent listening, written, and verbal abilities
  • Ability to work cross-functionally, be independently driven, and a self-starter
  • Strong skills in Microsoft Excel and PowerPoint

Please note: This position is limited to persons with permanent right to work in the United States. 

 

We incorporate HireVue, an automated interview tool, into our campus recruitment process. Please visit this link to learn more about HireVue and how to prepare. *We recommend checking with your campus career center for additional preparation resources such as InterviewStream, Big Interview and more.

Company Overview

Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it! 
 
Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us? 
 
We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop.  We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.
 
Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.

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