Sr Dir, RGM

As the Sr Director of Revenue Growth Management, you will own the pricing, promotional and commercial strategy for the Away From Home business unit. This newly created role will be responsible for working directly with our leadership teams across sales, marketing, finance, and supply chain to deliver business plans and key initiatives.  You will develop a deep understanding of the competitive landscape at each key channel and account, and work to design and implement programs that enable the company to achieve its financial and strategic objectives.

What you will do:

• Partner with Product teams to develop appropriate price positioning within category value tiers for each brand/trademark. Ensure price positioning is properly aligned with brand identity and relative to competitive set within the marketplace.
• Develop and monitor pay for performance elements of funding. Ensure programs are equitable, transparent and measurable. 
• Manage the Trade Review Board process for all key decisions pertaining to pricing approvals and promotional spend.
• Analyze both in-market data as well as research data to understand the impact of various price points and promotional tactics to our business and provide recommendations to senior management to improve results.
• Create annual and long-term retail strategies that maximize the System’s ability to capture value built upon a strong understanding of the behavior of both consumers and retailers/distributors. Strategies are inclusive of price points, program incentives (growth, new account acquisition, beverage consumption), retailer/distributor margin expectations and KDP System value chain requirements.
• Incorporate pricing/promotion strategy into annual sales planning process - volume, price/mix, trade rate goals by customer and brand. Own the creation of goals ensuring integration into planning and budgeting platforms (Demantra, Hyperion, Price/Pack planning tools).
• Understand the financial profile of our product portfolio including key drivers of profitability, and partner with the product team to optimize potential changes to the product portfolio
• Partner with Finance to provide senior leadership an objective perspective on whether a request is coherent with the marketplace, consistent with commercial strategy and meets required financial thresholds.
• Work with selling organization to ensure process compliance and controls are met.

• Bachelor’s degree, MBA preferred, and 10 years of experience in finance, sales, marketing or related field
• Prefer experience in a “Fortune 500” company, or in the Consumer Packaged Goods, Beverage or related industries
• Self-motivated and detail oriented with the ability to perform well in a fast-paced and changing environment
• Experience working across multiple levels and functions of an organization to drive results
• Experience with sales strategy
• Ability to think systemically & lead complex processes

Keurig Dr Pepper (NASDAQ: KDP) is a modern beverage company with a bold vision built to deliver growth and opportunity.  We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it! 

Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us? 

We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop.  We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.