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Senior Manager, Appliance Revenue Strategy

Burlington, Massachusetts Job ID 102132 Job Category Other Job Level Sr Manager Position Type Full-Time

The Senior Manager, Appliance Revenue Strategy is responsible for developing the pricing and promotional strategy for KDP’s appliance business across all routes to market.  The leader will be responsible for optimizing the pricing and promotional decisions to optimize profitability and promotional effectiveness while achieving the company’s desired household penetration metrics.

Key Responsibilities:

  • Create annual and long term pricing and promotional strategies to optimize KDP’s topline performance and overall profitability of the business.
  • Integrate appliance revenue strategy into annual sales planning process - volume, price/mix, trade rate goals by customer and model. Own the creation of goals ensuring integration with key cross-functional stakeholders (finance, brand, sales, etc.)
  • Support the integration and launch of our connected brewer platform, partnering with marketing, data science and IT to create a holistic lifetime value optimization strategy and creating clear commercial strategies to integrate with the existing product portfolio
  • Own the evolution of the brewer pricing structure and promotional calendar; drive revenue and promotional optimization to the brewer platform
  • Partner with product team to ensure innovation pipeline achieves commercial and financial objectives
  • Ensure that all promotional and pricing decisions are coherent across the marketplace, achieve acceptable financial results, and share objectives (i.e. Trade Review Board)
  • Develop and monitor pay for performance elements of funding. Ensure programs are equitable, transparent and measurable. 
  • Partner with sales and Field RGM teams to identify optimal strategies to execute promotional strategies across all channels, including e-commerce, club, grocery, mass merchants and department/specialty stores


  • Bachelor’s degree, MBA preferred, and 5+ years of experience in finance, sales, marketing or related field.
  • Experience with sales strategy.
  • Ability to think systemically & lead complex processes.
  • Prefer experience in a “Fortune 500” company, or in the Consumer Packaged Goods, Beverage or related industries.
  • Self-motivated and detail oriented with the ability to perform well in a fast-paced and changing environment.
  • Experience working across multiple levels and functions of an organization to drive results

Company Overview

Keurig Dr Pepper (NASDAQ: KDP) is a modern beverage company with a bold vision built to deliver growth and opportunity.  We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it! 


Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us? 


We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~28,000 employees to grow and develop.  We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work. 



Keurig Dr Pepper is an equal opportunity employer and affirmatively seeks diversity in its workforce. Keurig Dr Pepper recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law. 


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